TTD's Digital Out Of Home (OOH) Advertising TLDR; Customer Retention: Retention rate above 95% for 10th consecutive year.  Connected TV (CTV) Growth: largest and fastest-growing channel, with video ads comprising nearly 50% of the business.  Unified ID 2.0 Partnerships: Expanded collaborations, including with Spotify and Roku, to enhance user privacy and advertising relevance. Slower rollout ... Read more